Author: Faith Quill

Understanding Omega-3 Fatty Acids

Omega-3 fatty acids are important for growing babies and children

Omega-3 fatty acids are important for brain development of the in utero and growing child. Higher IQs in children have been linked to higher amounts of omega-3 fatty acids consumed during their mother’s pregnancy. A high amount of omega-6 fatty acids during pregnancy has been linked to higher rates of breast cancer in subsequent generations in animal studies. This suggests that a good balance of omega-3s to omega-6s is especially important during pregnancy. Plus, a study of 500 children found that those low in omega-3 fatty acids had more trouble reading.


Omega-3 fatty acids may help prevent cardiovascular problems

Omega-3s have long been linked to better heart health. In fact, some scientists believe there is compelling evidence that doctors should use omega-3 fatty acid therapy for preventing both primary and secondary cardiovascular diseases. This is exciting and important news, considering that more people die every year from heart disease than cancer. The American Heart Association recommends eating oily fish (salmon, albacore tuna, mackerel, lake trout, herring or sardines) twice a week to lower the risk of coronary heart disease, cardiac arrest, heart failure and stroke.

Omega-3 fatty acids, dementia and brain health

There is also some evidence that omega-3 fatty acids could help prevent dementia. Whether that’s because dementia is linked to cardiovascular health, or a more direct link isn’t know for sure, but there is evidence that it could help both the heart and the brain. In fact, omega-3s are linked to bigger, healthier brains that bode well for the aging body.

Omega-3 fatty acids in fish may help prevent breast cancer

Eating omega-3 rich fish could also help prevent breast cancer. Research in Asian countries where seafood is commonly eaten shows reduced breast cancer rates, for example. Scientists who work specifically in the field of breast cancer have long recommended the addition of omega-3s, although not all studies show the same positive results. Keep reading the benefits here, https://www.mnn.com/food/healthy-eating/blogs/7-important-benefits-of-omega-3-fatty-acids

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Explanation Why Should Adopt Dog This Year

 
Instant unconditional love

Even your closest friends and family members irk and are irked by you occasionally. Not your dog. The sun rises and sets on you, even if you run out of treats, take him to the vet, or insist on clipping his nails. Just check out that furiously wagging tail and happy bark when you return from work (or the bathroom). Your dog adores you!


You’ll save a life

Each year, 2.7 million dogs are euthanized in shelters because there just aren’t enough people to adopt them. When you adopt from a shelter or rescue group, not only are you saving that dog, but you’re clearing up space for another animal that might need it.


You’ll never be lonely

Unlike cats that often are quite happy doing their own thing, dogs are typically more social animals, wanting to hang with their people. Whether you’re reading, watching Netflix or working on the computer, your pooch will likely be at your side or curled up at your feet, reveling in your company. A 2011 study found that dog owners were less lonely, less depressed, were happier and had higher self-esteem than those without dogs.

It’s good for your health

There are all sorts of studies that show links between dog ownership and health benefits from lowering the risk of heart disease to living longer lives. Other studies show that dogs help relieve stress, and children born into a home with a dog have a reduced risk of developing asthma and allergies.

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The New Photoshop CC Tool

Adobe has released a video that shows off an intelligent new selection tool coming to Photoshop CC soon, called Select Subject. This tool uses Adobe Sensei – the artificial intelligence and machine learning platform that headlined the tech reveals at Adobe Max last month – to work out where the main subject is in an image.

It promises to make basic and time consuming tasks such as performing cutouts and making photo edits with masks quicker and more straightforward than ever before.

Learn more about this new smart tool at  http://ift.tt/2iitmNa

Importance of Branding

#1: Identifying Your Demographic Defining your target audience is the first step in defining your brand. By researching the average age, gender, income level, and job title of your current clients, you will understand who your target customer is; part of creating an excellent brand is doing excellent research. How do you know what to say if you don’t know whom you’re speaking to? Having a target demographic shows you where to direct your marketing and sales focus.
#2: Know Your Value(s) Your brand values are found where your customers needs meet what you’re best at providing. Chances are, you know what products or services your company sells, but do you know how it differentiates from its competitor? By defining brand values, you define what you can distinctly offer to both your customers and your coworkers/employees.
#3: Curate Style and Tone You probably know that cereal boxes are intentionally bright and multi-coloured to attract kids attention and that people who smile often are seen as more approachable. People naturally form opinions based on subtle style and tone cues like these and your brand is no different. Deciding on a consistent style and tone for your business is key to establishing how the public will view your company.
 #4: Create a Logo If brands were people, then logos would be their personal style. Casual, serious, colourful, bold — style provides a chance to control your first impression. Creating a logo that suits the specific voice and values of your company is imperative to starting off on the right foot with potential new clients. A well made logo will stick out in peoples mind and help them to remember your business.
#5: Establish a Brand Guide The rest of the branding process has been explained. You know what you stand for, you know what the company is working towards, people can distinguish the brand from others, and you know your target demographic—but do you know how to speak to them? A brand guide outlines a company’s voice, what kind of content gets posted and the language used. This document should detail the rules surrounding any postings from the company on any platform.

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Paperboard Packaging Council (PPC) has opened submissions for 74th Annual Folding Carton Competition

The Paperboard Packaging Council (PPC) has opened submissions for its 74th annual North American Paperboard Packaging Competition. Recognizing masterful folding carton and rigid box manufacturing, the competition will be adjudicated by a panel of packaging experts in July at PPC headquarters in Springfield, MA. The winning packages will be revealed at PPC’s 2017 Fall Meeting in Scottsdale, AZ.
 
A rigorous, standard-setting contest, PPC’s Carton Competition highlights the best paperboard packaging manufactured over the past year. In evaluating each entry, judges examine finished cartons loaded with product, carton blanks, as well as detailed write-ups that reveal customer specifications, design solutions, board type, converting techniques and more. Judging criteria include concept and design, converting, distribution, fulfillment, retail and end-user experience.
 
In addition to a general category, the competition features two special categories. The Innovation category ranks cartons that were converted using new and unique techniques or with innovative substrates, inks, laminates, or coatings. In the Eco category, cartons are evaluated on how they replaced less sustainable substrates or how they decreased waste, utilized recycled/recyclable materials, or promoted clean production processes.
 
Each carton may be given a Gold, Silver or Boxmaker award in its respective category. The competition’s top awards include Paperboard Package of the Year, Folding Carton of the Year, Rigid Box of the Year, the Innovation Award and the Eco Award.
 
“For almost 75 years, the paperboard packaging industry has looked to the PPC’s North American Paperboard Packaging Competition, not only to honor the best of the best in converting, but also to discern upcoming trends and production techniques,” says Ben Markens, president of PPC. “I’m looking forward to another dynamic competition in 2017!” 

The 2017 panel of judges includes packaging experts with a wide variety of backgrounds from technical converting to branding and marketing. The panel includes: Joanne Grennille, senior packaging scientist at Mars Chocolate NA; Sandra A. Krasovec, packaging design professor at FIT; Bill Wynkoop, adjunct packaging professor at RIT; John Lyons III, former associate publisher of Package Design magazine; retired packaging executives Gary Miller and Richard DePaul; and Lynsie Gibson, packaging engineer at Performance Health/Hygenic Corp.
PPC members should submit entry forms before June 1, 2017. For more information, visit paperbox.org/cc.
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